TURN BRANDING ON ITS HEAD : A CHEESEBURGER'S TALE

Ever pondered what it would take to revitalize a humble cheeseburger into a branding sensation? Well, our friend Carl the Cheeseburger is about to show us just that. Carl's been feeling a little stale. He knows his traditional recipe is tasty , but he's craving something more. He wants to grab attention in a world of sandwiches. That's where the ma